Optimizing your campaigns in Yandex.Direct. Part 1: Account structure and keywords



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Optimizing your campaigns in Yandex.Direct. Part 1: When and why to optimize, account structure, and keywords
Speaker: Matthew Casserly
Presentation: https://yadi.sk/i/TJQeG0P83MepSb

Over the course of these lectures, you will learn how to optimize the structure of your campaigns in Yandex.Direct, choose the best settings, and increase your ads' effectiveness.
These lectures are intended for advertisers looking for ways to improve the performance of their ad campaigns.

Optimizing your campaigns in Yandex.Direct:
1. When and why to optimize, account structure and keywords https://youtu.be/fcJNN7oE1LA
2. Improving the quality of your ads https://youtu.be/vwWVfPt2fqA
3. Campaign settings, site improvements, and analytical tools https://youtu.be/T1XpxHlnlE0

More videos on the Yandex channel: https://www.youtube.com/c/YandexADV
Share this video: https://youtu.be/fcJNN7oE1LA

If you have any questions about Yandex commercial services, please contact us:
Yandex International Sales team
https://www.yandex.com/adv/contact/
Russian office +7 495 739 70 00, USA office +1 617 398 7870, Switzerland office +41 041 248 08 60
e-mail: eng-ad@yandex-team.ru.

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Optimizing your campaigns in Yandex.Direct. Part 1: Account structure and keywords - Скачать видео

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